Creative “puzzle-solving” has always been my professional focus.
I earned the position of Graphic Designer right out of High School, and continued to get the positions I wanted from there. From the beginning I have worked for a broad array of clients needs that often couldn’t be more different from each other. All of this has taught me to think on my feet, and always stay open to any idea and every time to learn something new. Whether by myself, or a part of/ leading teams, I have always done my best to deliver the best at a steady (fast) pace. I love my work, and want the product of it all to be loved by those I do it for.
EXPERIENCE:
Founder, Lead Strategist/ Designer/ Illustrator: Pezlo Productions. 2006- Present
I began as a training method and continued as a sidelined personal time business. This continues as a venture to open up personal training through experience with newly-learned methods and practices. Some recent projects/clients include:
Collaborating with other Designers and Artists for local event Marketing and Branding
Strategizing with independent and national businesses on evolved Branding and Creative Identity
Growing personal/ professional knowledge and skill with a growing list of side projects
Lord & Taylor
Real-estate companies like Re/Max, Prudential and Coldwell Banker
The Philadelphia Independent Film Festival
Continued work and interaction with clients like Amazon, Tesla/ SpaceX, Google and Eli Lilly
Received honorable mention from multiple sources, including the Autumn Society and Mural Arts Program, for work done for local events
In addition to recognizable clients, I have had the privilege to provide illustrations and ads for successful local Philadelphia businesses and unique individuals. My personal work has helped open me up to art exhibitions, charity events and a growing list of wonderful, interesting people
Senior Designer: SBM Management Services. 2018 - 2026
At an internationally-renowned site management company, I was first hired to support Philadelphia members’ Design/presentation needs which quickly extended to leading Design for all of SBM’s site management. From this I became an on-call specialist for all presentations and marketing materials, in successful efforts to expand the company, and solidify its brand. The job evolved further, but included the following projects:
Spearheaded marketing campaigns, materials, photos and presentations
Created onsite Interactivity in the form of pamphlets, public maps/info-graphics and concierge service branding Posters and public signage
Lead projects for clients like Amazon, Tesla/ SpaceX, Google and Eli Lilly
Senior Branding/ Marketing Designer: Dreamline Shower Doors. 2015 - 2018
In an evolving Design position, I created/directed a variety of projects, involving merchandise, marketing and branding for print production and online presence. These included:
Revitalized corporate brand throughout my time there, for advertising and public display
Developed Illustration and 3D concepts for digital product photos for presentations
Spearheaded Set design and illustrations shown at major marketing conventions
Lead the creation of marketing campaigns for several major wholesalers, including Home Depot, and Lowes
Art Director: Philadelphia CityPaper. 2006 - 2014
After a year I was promoted to Senior Designer, and eventually Art Director of all Advertising/Marketing campaigns. I helped win new retail clients, directed special projects, and expand issue packaging in an evolving brand development. Some accomplishments include:
Designed/ Illustrated over 70 original covers, including 10 award- winning illustrations
Created high-volume special issue campaigns/ branding and other materials including the 25th/30th anniversary isssue and event materials
Lead the full visual identity and marketing of the paper’s sold-out 2014 CITY GUIDE event
Developed the ad campaign and online content for the 2007 AAN (Association of Alternative Newsweeklies) annual exhibition for the film industry in Los Angeles
Art Director/ Events Planner: Never Odd or Even Entertainment. 2006 - 2008
Through Writing/ Direction/ Design, I was able to increase the company’s popularity with attendees, musicians and other artists. Over three years, we produced three (often sold out) original shows and successful fundraising events.
Graphic Designer: Orth Rodgers & Associates. 2001 - 2003
While a High-School Senior, I was hired as an intern for this Engineering/ City-Planning firm. Within a few months I was promoted to a full-time Designer; involved in projects, including:
Spearheaded the re-design of Philadelphia street signs
The site-map for the Kimmel Center construction
Construction proposal maps for streets, and small business centers
EDUCATION:
BFA Graphic Design . The University of the Arts
Accomplishments:
Leading projects with new ideas and practices, and being trusted by every employer to “push the ball forward”. I work fast, and deliver the best.
Re-Design of the Philadelphia Street Signs only a few months after graduating High school
Sitting in on a number of Senior Portfolio Reviews at three different local Creative Colleges
Designed and Directed an Online Commercial for AAN (Association of Alternative Newsweeklies) annual exhibition, for the film industry in Los Angeles.
2013 Keystone Press Award for Graphic/ Photo Illustration. 1st Place